Maguires Country Parks is a 5-star, luxurious provider of countryside touring breaks and holiday homes and residential homes for sale.
Boasting 8 award-winning country parks across Northumberland, County Durham and North Yorkshire, you will truly be spoilt for choice. Each park offers something completely unique, so no matter what you are seeking there is a park to suit your needs.
Pack up your caravan and tour seasonally, purchase a holiday home you can return to time and time again, or downsize your current property and choose a residential home with nature on your doorstep.
Following 6 months of digital marketing support with Hush, Maguires Country Parks decided it was time for us to create them a new website to refresh front-end visuals and improve back-end features and functionality.
The client’s previous website was limiting in terms of flexibility and lead generation opportunities, and was holding us back from achieving more from the digital marketing strategy. It was therefore time to improve the customer usability and site editability to take the overall performance to the next level. Our main goal was to help new or repeat visitors to find the information they need within minimal clicks and ultimate create an enquiry, whilst having an enjoyable user experience.
The design was to have a luxury feel with easy navigation, high quality imagery, informative content and engaging features to appeal to the target market and encourage them to complete the desired CTA.
Hush crafted a fresh, new front-end design and brought the back-end functionality up to date, to take the overall site performance to the next level.
The new website now clearly and concisely provides information about the different parks as well as holiday homes, residential homes, touring breaks, special offers, FAQs and so much more. There are numerous, visible calls to action across the site to help guide the customer on their journey to reach their destination, including filtered contact forms and callback requests.
The fully responsive design features a brand new key search widget to enable users to quickly filter and find what they are looking for. The team at Hush also designed and developed a robust form system, Wishlist functionality, independent Special Offers section and future-proofed the site to cater for integrated bookings at a later date.
Overall, the new website for Maguires Country Parks is clean, professional, and luxurious with seamless incorporation of branding. Each aspect of the new website is eye-catchingly placed to encourage the user’s next step and direct them to the best method of contact, or point of information.
A great team to work with. Really professional, highly creative and responsive to our needs. I have no hesitation in recommending Hush Digital. We have had nothing but high quality service from Rosie, Jonny, Chris, Jen and the rest of the team.
– Emma Noon, Operations Manager
Do you want to do digital differently? We can’t wait to find out more. Get in touch and let’s take your digital presence to another level.